The campaign marks a significant moment in the evolving identity of District Play, positioning the platform as a seamless and modern way for users to access sports and recreational activities without logistical barriers.
Organised by the Department of Tourism, Government of Meghalaya, the two-day prelude event serves as a lead-up to the main Shillong Literary Festival scheduled to take place later this year in Meghalaya.
Looking ahead, the league will continue across multiple matchdays with different teams hosting fixtures, combining live sport with entertainment and community experiences.
The initiative aims to give students first-hand exposure to the industry by enabling direct interaction with professionals and industry leaders, while also helping them build visibility and confidence as they prepare to enter the professional world.