The festival says the reduction has been enabled by its decision to build its own ticketing platform using Shopify, which has helped it reduce ticketing fees by around 99%.
Through the partnership, FlixBus and the Ministry of Tourism will work towards expanding access to India's diverse destinations, supporting destination discovery and promoting responsible travel among intercity travellers.
Through its participation in Tourism Expo Japan 2026, Tamil Nadu sought to strengthen its engagement with the Japanese travel market while positioning its heritage, nature, culture and emerging tourism experiences for international travellers.
The preview will be held on October 10, 11 and 12, from 6 PM to 4 AM. The event will open the selected installations to visitors ahead of the main Puja days beginning with Mahalaya.
The new title partnership marks a significant commercial development for the ISL as it begins the 2026-27 season under its new club-led structure and looks to strengthen its commercial and fan engagement ecosystem.