Odd Not Even Partners with Team Innovation; Launches Karan Aujla Merch

Odd Not Even, the Mumbai-based contemporary lifestyle start-up brand has announced a strategic partnership and significant investment from Team Innovation. This marks Team Innovation’s first...

E-Factor Makes Immersive Experiences Debut with ‘Shiva Immersive’

The project marks E-Factor’s shift from execution-led live events to an owned, long-running immersive experience format.

Bharat Fintech Summit 2026 Returns with its 4th Edition to Shape the Future of...

The Digital Fifth has announced the 4th edition of the Bharat Fintech Summit (BFS) 2026, set to be held on 10th and 11th February...

EEMA and FICCI FLO Partner to Empower Women and Open New Opportunities for them...

Event and Entertainment Management Association (EEMA) has partnered with FICCI FLO to empower women in India’s wedding and events industry. The collaboration aims to provide mentorship, skill development, and entrepreneurial opportunities, with a focus on event planning, design, AV tech, and more. Leaders from both organizations emphasized fostering inclusion, innovation, and long-term growth, while creating pathways for women to thrive as leaders and changemakers in the experiential sector.

Cricket South Africa Teams Up with Crunchyroll as Associate Sponsor for India Series

Crunchyroll joins Cricket South Africa as the Associate Team Sponsor for the Proteas Men’s India series, with its branding featured across all formats from 14 November to 19 December.

Indian Supercross Racing League Season 2 Grand Finale Set for Kozhikode, Backed by Fundfloat...

ISRL Season 2 culminates in Kozhikode on December 21, presented by Fundfloat Academy and powered by IIC Lakshya, with six teams racing for the title and Salman Khan in attendance.

Comic Con strengthens its footprint in Kolkata: Set to return in April 2026

Following a successful debut edition, the City of Joy will witness another exciting fiesta of fandom with Kolkata Comic Con, presented by Maruti Suzuki...

A Decade of Stories, A Future of Empathy: Roshan Abbas on 10 Years of...

For an industry that thrives on spectacle, scale, and star power, building a festival around words was once considered—by his own admission—“madness.” A decade...

Studio Neelabh & FORREC Forge Landmark Alliance to Transform India’s Experiential & Thematic Real Estate Landscape

FORREC has partnered with architect Neelabh Kapoor to drive experiential real estate and destination development across India.

“At BAE we keep our consumers ‘before anyone else’; Consumer experience is at the...

With I Am Home India Tour, ABP Network has made a compelling statement in India’s rapidly expanding live entertainment landscape. Headlined by Sunidhi Chauhan,...

Event News

From Garba IV Drips to Concert EMIs: The Unusual Lengths Gen Z Is Going...

From pre-Garba IV drips to concert EMIs, Gen Z is taking its love for live experiences to unexpected lengths. Here’s how changing fan behaviours are reshaping the experience economy and opening new opportunities for India’s events industry.

CASA BACARDÍ Brings Music, Culture and Creative Experiences to Dehradun

The upcoming edition will extend the experience to another destination, continuing the platform's focus on bringing music and culture together through immersive gatherings.

Nikhil Soni Elevated to Head of Brand & Marketing at HCL Group

In his new role, Nikhil will oversee a wider brand-building mandate spanning Brand, Sports, Culture, Learning and Environment.

Pentonic Creates Durga Installation Using 13,000 Recycled Plastic Pens in Kolkata

Through the installation, Pentonic highlights the potential of recycled plastic to be reused beyond its original purpose. The project combines art, design and material reuse, with the pens and refills set to be recycled into new products after the festival.

GM Navratri Mahotsav 2026 to Bring Nine Nights of Garba to Mira Road and...

The celebrations will take place at two venues. In Mira Road, the event will be held at Naamdar Gokhale Ground, Beverly Park, featuring Garba artist Bhavin Shastri, popularly known as the Garba Guru.