Lollapalooza India 2027 Takes Campaign Beyond the Festival with City-Wide Brand Collaborations

The campaign marks the festival’s milestone fifth edition and takes the festival beyond traditional advertising by turning Mumbai into an extension of the Lollapalooza India experience.

Havas India Launches Shortcut Shobiz India to Strengthen Luxury and Lifestyle Experiential Offerings

The launch further expands Havas India’s integrated capabilities and strengthens its focus on experiential marketing, particularly across the luxury, beauty, fragrance and lifestyle categories.

Maharashtra Deputy Chief Minister Smt. Sunetra Ajit Pawar Unveils Tata Mumbai Marathon 2026 Report...

With its growing impact across sport, health, business, philanthropy and sustainability, the Tata Mumbai Marathon continues to position itself as a movement that extends well beyond race day.

Mumbai’s beloved Rangilo Re brings Parthiv Gohil and the spirit of Navratri to Dubai...

The iconic Garba celebration will make its Dubai debut on the 3rd of October at Sound Stage, Dubai Studio City, featuring acclaimed singer and performer Parthiv Gohil, a full live band & orchestra, and DJ Buddha.

Hyundai Becomes Official Automotive Partner of UEFA Champions League

Hyundai has signed a five-year agreement to become the Official Automotive Partner of the UEFA Champions League from the 2026/27 season through 2030/31, with the all-electric IONIQ 3 serving as the first model featured in the partnership.

22-Year-Old Devkaran Singh Builds QuickVenue, an AI-Powered Platform to Simplify Event Venue Booking in...

The Quick Venue, led by a 22-year-old founder, is building an AI-powered marketplace designed to simplify venue discovery and access to event-related services across India.

Beyond the Classroom: The Educators Shaping India’s Next Generation of Event Professionals

India’s events industry is growing rapidly, and its talent pipeline must evolve with it. This Teachers’ Day, five industry leaders and educators share what it will take to shape the next generation of event professionals.

Sri Lanka Highlights MICE Tourism Potential at BLTM 2026

Sri Lanka is showcasing its MICE tourism potential at BLTM 2026 in New Delhi, seeking to strengthen ties with Indian business events and corporate travel buyers.

From Designing Stalls to Designing Reasons to Engage: Zubair Abdul Waheed on the Future...

Zubair Abdul Waheed, Founder & CEO, Zzeeh Productions Pvt. Ltd., on how two decades in the exhibition industry have shifted his focus from visual appeal to business objectives, meaningful experiences, technology and the human connections that make exhibitions work.

Beyond WhatsApp and Spreadsheets: Dheera & Khurram on Building a Smarter Wedding Ecosystem

Parinaya Sutra founders Dheera & Khurram discuss how ShopShaadi is using technology, automation and AI to make wedding planning more accessible, transparent and seamless without losing its human touch.

Event News

Nirav Gandhi Elected President of HRAWI at 76th AGM

With his experience across hospitality, industry advocacy and regulatory matters, Gandhi will lead HRAWI during the 2026–27 term as the Association continues its work with the hospitality industry across Western India.

Ladakh Marathon 2026 Expands Beyond the Race with Eight Partners and New Experiences

With its growing international participation, expanded partner ecosystem and wider sporting and cultural programming, the 2026 edition further positions the Ladakh Marathon across sports tourism, destination promotion and experiential engagement.

Visa and ONDC Explore Collaboration to Enhance Digital Tourism Discovery in India

The initiative aims to make tourism discovery more seamless and accessible, while helping travellers connect with destinations, experiences and local businesses across India.

Badshah and KR$NA to Bring Indian Hip-Hop to MLBx: Mumbai

MLBx will introduce a fast-paced 3-on-3 baseball format to Indian audiences, with four teams and 12 players competing as part of the Mumbai event.

Soundscapes of India Season 3 Brings Indian Music and Global Industry Together in Delhi

The third edition brought together more than 150 artists from over 15 Indian states and international delegates from more than 20 countries across Europe, Africa, Australia, North America and Asia-Pacific.