A Decade of Stories, A Future of Empathy: Roshan Abbas on 10 Years of...

For an industry that thrives on spectacle, scale, and star power, building a festival around words was once considered—by his own admission—“madness.” A decade...

“We Don’t Copy-Paste Formats Across Markets”: Blu Blood on Scaling Live Entertainment

Blu Blood’s founders share how adaptability, local insight, and operational discipline are powering expansion and the upcoming India launch.

Manvir Singh Anand on How Knight Gourmet Is Shaping Sports Hospitality in India

Manvir Singh Anand explains how Knight Gourmet is positioning hospitality as core infrastructure within India’s rapidly expanding live experiences and sports ecosystem.

From Luxury Weddings to Experiential Business Events: Neha Shroff of Momente Weddings on RIEMAGINE

Known for crafting immersive, detail-driven luxury weddings, Momente Weddings has long been associated with emotionally rich and visually compelling experiences. With RIEMAGINE, a large-scale...

Vikita Chaudhary on Why Live Experiences Are Core to KidZania’s Brand Playbook

From seasonal celebrations and large-format brand partners-led events to meaningful brand collaborations, KidZania’s experiential marketing ecosystem is designed to deliver value on multiple fronts—visitor...

Why Indian Weddings Needed Structure: Minnat Lalpuria on the Rise of Wedding Aggregation

In this exclusive interview, Minnat Lalpuria shares how systems, data, and transparency reshaped India’s wedding economy and why structure is now the industry’s greatest luxury.

A January Trio: Asad Lalljee on Royal Opera House Mumbai’s International Classical Showcase

Asad Lalljee, Curator of the Royal Opera House, Mumbai, reflects on the January Trio, a month-long international Western classical showcase spanning vocal recital, solo piano and large-scale choral work.

“At BAE we keep our consumers ‘before anyone else’; Consumer experience is at the...

With I Am Home India Tour, ABP Network has made a compelling statement in India’s rapidly expanding live entertainment landscape. Headlined by Sunidhi Chauhan,...

UP Warriorz ropes in L’Oréal Professionnel as Title Sponsor for WPL Season 4

Capri Sports-owned UP Warriorz has announced L’Oréal Professionnel as its Title Sponsor for the upcoming Women’s Premier League (WPL) Season 4, bringing together two...

“Culture Has to Be Built, Not Sponsored” states Jay Shah of Mahindra Group

For over two decades, the Mahindra Group has quietly but consistently shaped India’s cultural landscape through thoughtfully curated IPs that go far beyond brand...

Event News

Mitigata Appoints Lalita Nayak as Chief Marketing Officer

The appointment comes at a time when organisations worldwide are increasing investments in cyber resilience and digital risk management amid rising cybersecurity threats.

Shows of India 2026 Concludes Successfully with Strong Industry Backing and Extensive Partner Support

Shows of India 2026 concluded successfully in Delhi, bringing together leading stakeholders from India’s live entertainment and experiential ecosystem with strong support from an extensive partner network.

Mumbai Comic Con 2026 Draws Over 55,000 Fans for a Spectacular Season Finale in...

The convention transformed the venue into a vibrant hub of fandom, featuring immersive experiences, live performances, gaming zones, cosplay showcases, and fan-led activities.

Goafest 2026 to Bring Together Marketing Leaders from 50+ Brands Under One Roof

The 2026 edition aims to create deeper engagement opportunities by enabling delegates to directly interact with senior marketing decision-makers.

Jharkhand State Cricket Association Extends Franchise Bid Deadline for Jharkhand T20 Cricket League Inaugural...

The organisers also confirmed that all other bid terms and conditions remain unchanged as outlined in the Official Franchise Bidding Document.