Aditya Gupta appointed Head of Marketing, Branding and Innovation at Cornitos

Aditya Gupta has been appointed Head of Marketing, Branding and Innovation at Cornitos. He announced his new role through a LinkedIn post.

Aditya brings experience across marketing, digital, performance marketing, business development and operations. Prior to joining Cornitos, he was associated with Patanjali Foods as General Manager – Media, Branding and Communications, where he worked across brand and media strategy, integrated campaigns, digital transformation, e-commerce and quick commerce.

He has also held leadership roles at Value 360 Communications and Popkorn, where he worked on growth strategy, integrated campaigns, performance marketing, client management and media investments.

Earlier in his career, Gupta worked with Overcart, Exit 10 Marketing, Once Upon A Trunk, Promon, Taste of Dilli and Groupon India, taking on roles across marketing, digital marketing, business development and operations.

Announcing his appointment, Gupta wrote, “New role. New playground. Same obsession of building brands people love. Excited to share that I’ve joined Cornitos as Head of Marketing, Branding & Innovation.

A brand with a lot of crunch, a lot of potential, and an exciting opportunity to take the snacking conversation beyond just nachos.

The next chapter is about building, innovating, challenging the obvious and, of course, adding a little more crunch to the journey. Here’s to new beginnings, bigger ambitions, and some wildly exciting work ahead.”