Former India captain Ajinkya Rahane has been appointed as the Sports Ambassador for Imagineear, a global experiential storytelling company, as it expands its presence in India.
The partnership aims to strengthen Imagineear’s footprint in one of the world’s fastest-growing sports and cultural markets. Known for creating immersive multimedia experiences across sporting venues, museums, heritage sites and cultural institutions globally, the company combines technology with storytelling to enhance visitor engagement.
As Sports Ambassador, Rahane will support Imagineear’s efforts to deepen its engagement with India’s evolving sports and cultural ecosystem while helping promote innovative fan experiences.
Speaking about the announcement, Rahane said, “Imagineear has built an outstanding global reputation, and I’m delighted to help bring that expertise to India as their Sports Ambassador. This partnership is about elevating how fans and audiences engage with Indian sport, and culture more broadly, and I’m excited to see where that journey takes us.”
The collaboration also marks an important step in Imagineear’s long-term growth strategy across Asia, with India serving as a key market for its expansion.
Andrew Nugée, CEO, Imagineear, said, “Imagineear is excited to launch in India, as the anchor of our wider Asian growth strategy, and I am delighted to welcome Ajinkya Rahane as our Sports Ambassador. Over a distinguished career spanning nearly twenty years, he has built an enviable and unmistakable reputation in Indian and world cricket; Imagineear brings decades of experience in world-class experiential solutions. Together, we will work to communicate India’s rich and unique narrative to fans and visitors in a market defined by renewed cultural confidence and continued global cricketing dominance.”
