Zee Entertainment has secured the broadcasting and streaming rights for FIFA events in India until 2034, bringing one of the world’s most prestigious sports properties under its portfolio.
The long-term agreement includes major tournaments such as the FIFA World Cup 2026, FIFA World Cup 2030, FIFA Women’s World Cup, and several other FIFA competitions over the next decade.
The acquisition marks Zee’s return as a significant player in the sports broadcasting space and provides the company with an opportunity to build a dedicated football audience across both television and digital platforms. As competition for premium sports rights continues to intensify, the FIFA portfolio offers Zee access to a globally recognized sporting property with year-round engagement opportunities.
For football fans in India, the deal provides clarity on where future FIFA tournaments will be broadcast and streamed. It also reflects the growing popularity and commercial potential of football in the country.
The agreement highlights the increasing importance of long-term media rights strategies in a rapidly evolving digital-first sports ecosystem, while reinforcing football’s growing relevance within India’s sports and entertainment landscape.
