JioStar Group has announced the appointment of Stephan Bugaj as Senior Vice President – GenAI Content & Technology.
Bugaj, an Emmy Award winner with over three decades of experience in creative and technology leadership, most recently served as Chief Creative Officer at Genvid Entertainment. During his tenure, he co-developed the Massively Interactive Live Event (MILE) format, a storytelling model that brings together streaming, gaming, and live audience participation. He has also worked extensively on AI-driven creative pipelines and tools for filmmakers, alongside leading interactive storytelling projects that integrate real-time audience engagement with narrative content.
Over the course of his career, Bugaj has held senior roles at DJ2 Entertainment, Pixar Animation Studios, Telltale Games, and Hanson Robotics. His work has consistently focused on AI-driven content systems, adaptive storytelling frameworks, digital production pipelines, and immersive media platforms.
JioStar Group is currently investing in AI-powered capabilities across its content businesses, including conversational interfaces, second-screen engagement tools, and AI-assisted content workflows. Bugaj’s appointment is expected to further strengthen the group’s focus on interactive formats and digital-first content experiences, as it expands its use of generative AI in storytelling and content creation.
