Ruchika Gupta has moved on from her role as Director – Brand Marketing at IndiGo and has taken up a new position as Director – Brand Marketing, South Asia at Hilton.
In her new role, Ruchika will be responsible for leading Hilton’s brand marketing strategy across South Asia, with a focus on strengthening brand presence, driving customer engagement, and supporting the company’s growth plans across the region.
Ruchika brings with her extensive experience in brand building and marketing leadership, having worked across consumer-facing industries. During her tenure at IndiGo, she played a key role in shaping the airline’s brand narrative and marketing initiatives.
Her transition from the aviation sector to hospitality reflects a growing trend of senior brand leaders moving across industries, bringing cross-sector insights to build stronger consumer connections.
The appointment underscores Hilton’s continued focus on investing in senior marketing leadership as it looks to deepen its footprint and brand relevance in South Asia’s competitive hospitality market.
