Pepper Content has announced Index’25: Decoding AI Search, the world’s first virtual conference dedicated to Generative Engine Optimization (GEO). The event will be held on October 1, 2025, bringing together global leaders to discuss the future of AI-driven discovery.
Index’25 will feature more than 25 speakers, including industry experts like Neil Patel, Paul Daugherty, Sydney Sloan, Eric Solomon, Angelique Bellmer Krembs, Mandy Dhaliwal, Anand Swaminathan, Joyce Hwang, Guy Yalif, Vamshi Sri, and Linda Caplinger. The one-day event will include keynotes, panel discussions, fireside chats, and practical workshops aimed at helping marketers and enterprises adapt to the evolving AI search landscape.
Anirudh Singla, Co-founder & CEO, Pepper Content said, “Search is undergoing the most profound transformation of our time. Generative AI is redefining how people discover, trust, and engage with information, moving us from keywords and rankings to intelligence and context at scale. With Index’25, we want to equip leaders with the vision, frameworks, and tools they need to thrive in this new era of discovery.”
The conference will also showcase Pepper’s latest GEO innovation, underscoring its position at the forefront of AI-native discovery.
Beyond the event, Pepper plans to expand the conversation through webinars, exclusive roundtables, city dinners in the U.S., and GEO clinics designed to help enterprises strengthen long-term competitiveness in AI-powered search.
With Index’25, Pepper aims to kickstart a global movement in GEO adoption, redefining digital visibility as trust, authority, and retrieval replace traditional keywords and rankings.














