Wagh Bakri Launches Premium ‘WB Royale’ Tea at World Food India 2025

The Wagh Bakri Tea Group, one of India’s most trusted tea brands, has unveiled its finest tea yet, Wagh Bakri Royale, at World Food India (WFI) 2025, the flagship global food and beverage event organised by the Ministry of Food Processing Industries.

The launch was officiated by Shri C. Murugan, (IAS), Deputy Chairperson of the Tea Board of India, in the presence of dignitaries. He said, “Wagh Bakri Royale is also a tribute to the plantations and every individual shoulder to the wheel that ensures that the high-quality flag of Assam Teas keeps flying high. We set out with the sincere hope that our premium offering will touch the lives of those working in the gardens and consumers alike.”

Sanjay Singal, CEO, Wagh Bakri Tea Group said, “World Food India provides an unmatched forum to present India’s finest produce to a global audience. Wagh Bakri Royale is crafted for discerning tea connoisseurs and reflects our commitment to elevating the tea-drinking experience while honouring the craftsmanship and heritage behind every cup. It was launched in Gujarat in August and has received an overwhelming response. We are now set to make Wagh Bakri Royale available on leading e-commerce and quick-commerce platforms across top metros and mini-metros.”

Made from 100% handpicked leaves from the finest Assam tea gardens, Wagh Bakri Royale is a luxurious blend of long leaves and robust CTC teas. Known for its superior taste, strength, and refined character, it represents the pinnacle of Wagh Bakri’s 130-year legacy.

Along with Royale, the brand is also showcasing its refreshed global packaging, new vending solutions, and corporate identity at WFI 2025.

Now in its fourth edition, World Food India has become a leading platform for celebrating India’s culinary heritage while fostering global partnerships and investments in the food processing sector.