BCCL (The Times of India Group) has announced the appointment of Puneet Biyani as Vice President & Head of OOH, Branded Content & Exhibitions in the Response division. With over two decades of experience across business operations, strategy, finance, and digital transformation, Puneet brings a dynamic leadership edge to the role.
In his previous stint at Lemma Tech, an AdTech startup, Puneet served as President & Chief Strategy Officer, leading business and operations across the APAC region—including India, Singapore, Indonesia, Malaysia, and Australia. He played a pivotal role in bridging the gap between television and Digital Out-of-Home (DOOH) advertising, while also shaping global strategy.
Puneet’s rich professional journey includes leadership positions at Times OOH, Goldman Sachs, and PricewaterhouseCoopers (PwC), with expertise spanning P&L management, fund raising, M&A, business planning, and process automation.
At BCCL, he will focus on building strategic adjacencies that complement the company’s core print and digital media offerings. He aims to craft integrated client solutions by leveraging BCCL’s robust content ecosystem and powerful media platforms.
His appointment signals BCCL’s continued push towards innovation and growth in the experiential and branded content space.
