As India’s live entertainment economy takes centre stage globally, the 5th edition of Shows of India, organised by EVENTFAQS Media and powered by Hyderabad Talkies, will bring together over 1,000 industry leaders, brand custodians, venue operators, and government officials on May 22–23 at The Leela Ambience Convention Hotel, New Delhi. Curated by Fierce Ventures, the two-day conclave will feature a cross-section of trailblazers from the entertainment and experiences industries, alongside senior government ministers.
“Shows of India 2025 marks a significant inflection point for the country’s live entertainment economy. For years, this sector has been building momentum through the grit and creativity of its stakeholders — from festival founders and tour producers to cultural curators and brand innovators. What we’re now witnessing is a broader recognition of that impact — not just within the industry, but at the highest levels of government and policy,” said Deepak Choudhary, Founder & Director, EVENTFAQS Media.
The conclave will be inaugurated by Smt. Rekha Gupta, Hon’ble Chief Minister of Delhi, who will present Delhi’s ambition to emerge as a global capital for creativity and entertainment. She will be followed by Shri Kapil Mishra, Delhi’s Hon’ble Minister of Tourism, Law & Justice, Labour, Employment, Art & Culture, and Language, who will outline a roadmap for the city’s rise as a tourism and live entertainment powerhouse.
A key moment of the gathering will be a keynote address by Shri Prithul Kumar, Joint Secretary, Ministry of Information & Broadcasting, Government of India, offering a national policy lens on the creative industries. On May 23, Smt. Raksha Nikhil Khadse, Hon’ble Minister of Youth Affairs & Sports, Government of India, will lead a keynote on youth engagement and the intersection of sports, participation, and entertainment. The event will close with remarks by Shri Gajendra Singh Shekhawat, Hon’ble Minister of Culture and Tourism, Government of India, emphasizing the sector’s growing relevance to India’s global cultural diplomacy.
“This edition isn’t just about dialogue — it’s about direction. It’s about building infrastructure, encouraging investment, creating jobs, and unlocking India’s potential as a global hub for live experiences. With key ministries participating and stakeholders aligned, Shows of India will serve as the launchpad for a new chapter in India’s entertainment story — one rooted in scale, sustainability, and strategy,” added Choudhary.
The platform will also host some of the most respected voices in the business of experiences — from Martin da Costa (Seventy EMG) and Roshan Abbas (Kommune India) to Mohamad Morani (Dome Entertainment), Viraf Sarkari (Wizcraft), Sanjoy K Roy (Teamwork Arts), and Vivek Singh (Procam International). These veterans will share perspectives on how India’s live entertainment formats have evolved and what lies ahead.
On the brand front, marketing leaders from Diageo, Benetton, United Breweries, HELL Energy, and Donear will share what drives brand-led cultural investments in the current landscape. Strategic insights from Akshat Rathee (Nodwin Gaming) and Thomas Ovesen (All Things Live) will explore the evolving dynamics of acquisitions, international touring, and audience monetisation. The day concludes with recognition segments including the Super Crew Awards and ET Panache IP A-List, honouring the creators behind India’s most impactful live formats.
Day 2 kicks off with a keynote by Harindra Singh, Chairman of Percept Ltd, followed by future-facing conversations led by executives from Saregama, Hungama, Stage Aaj Tak, TribeVibe, and District by Zomato. Regional storytelling and the growing importance of South and Tier 2/3 markets will be addressed by leaders from ZEROIN, Hyderabad Talkies, Noise & Grains, Page 3, and Alive India.
The future of experience marketing takes the spotlight with insights from Rahul Ganjoo (District by Zomato) and Tushar Malhotra (Bisleri International), while the convergence of offline ticketing, exclusivity, and premium access will be unpacked by leaders from Scope Entertainment, Swiggy, ITW UXP, Live Fiesta, and Aspire Lifestyles.
Sessions focused on the music and artist economy will feature executives from Meta India, Skillbox, Nodwin Gaming, Collective Artists Network, Gully Gang, Kalamkaar, and Represent. Legal and strategic voices from Khimani & Associates, Warner Music India, HT Media, and Arré Studio will discuss IP monetisation and global talent scaling.
From the brand strategy side, Vinay Golikeri, MD of Bacardi India & SE Asia, will share the company’s cultural playbook for live brand experiences. Additional sessions will spotlight the commercialisation of EDM, the rise of techno, and artist-brand ecosystems — including a discussion on Diljit Dosanjh‘s rise featuring Ripple Effect Studios and One Digital Entertainment.
The finale includes a keynote by Hon’ble Minister Gajendra Singh Shekhawat, reinforcing the government’s focus on creative economy integration and tourism. A tribute to IIFA’s 25-year journey, led by Wizcraft’s founding team, transitions into the launch of the Global Live Honours, opened by Nirmika Singh of MOX Asia.Across two immersive days, Shows of India 2025 presents a blueprint for the sector’s next decade — where policy meets creativity, commerce meets culture, and India steps confidently onto the world stage of live entertainment.
For those attending—and those tracking the pulse of India’s live industry—the full schedule is now available.
👉 Download the complete agenda here
🎟️ Book your event pass here
Stay tuned to EVENTFAQS for coverage, speaker interviews, and exclusive takeaways from Shows of India 2025.
