The WOW Awards Asia, the largest business and recognition platform in Experiential Marketing, MICE, LIVE Entertainment, and the Wedding industry, is set to return for its 16th edition at the JIO World Convention Centre on June 20-21, 2025.
The awards are now open for entries across 106 categories, distributed among five distinct groups: Experiential Marketing Awards, Experiential Celebrations Awards, Experiential Tech Awards, Hotel & Venue Awards, and Live Quotient Awards.
With a meticulous two-phase judging process conducted by a distinguished panel of jury members and validated by EY, the ceremony promises to be a grand celebration of excellence. Each jury member is carefully chosen from diverse backgrounds with extensive industry experience, ensuring a fair and transparent evaluation to recognize the most deserving winners.
As the industry prepares to showcase its finest work in events and experiential marketing, the Experiential Celebrations Awards category, known as Group B, takes center stage. Experiential Celebrations encompasses weddings, social events, and milestone celebrations. This segment recognizes excellence in orchestrating a series of functions, ceremonies, and festivities, covering all essential aspects such as entertainment, décor, and culinary experiences.
Register and submit your entries here: WOW Awards Asia Categories
The esteemed Jury of Experiential Marketing Group are:
Ayesha Bhalla, Director – National Sales, Marriott Hotels India
Ayesha Bhalla has over 20 years of experience in the luxury hospitality sector, having worked with leading brands like Marriott International and Oberoi Hotels & Resorts. She began her career at Holiday Inn Worldwide and held key sales positions at The Imperial, JW Marriott Mumbai Sahar, and more. A graduate of Sydenham College with a PGDM from Amity Business School, she is known for her expertise in sales strategy, team training, and consistently exceeding revenue targets. She currently serves as Director – National Sales India at Marriott International.
Harkaran Singh, General Manager, The Leela Ambience Convention Hotel
Harkaran Singh is the General Manager at The Leela Ambience Convention Hotel, Delhi, with rich experience in luxury hospitality. Known for his leadership in hotel openings, brand positioning, and revenue management, he has led top properties like Aurika Mumbai Skycity and Hyatt Regency Dehradun. His tenure at IDeaS Revenue Solutions added a strong foundation in global revenue strategy. With a guest-first approach and a focus on innovation, he continues to elevate hospitality experiences.
A motivational leader with a positive, self-driven mindset, known for fostering high-performing executive teams and elevating guest and employee satisfaction. Respected for a strong strategic vision, pragmatic execution, and passion for hospitality, combined with superior interpersonal communication skills.
Kunal Shankar, General Manager, Novotel Mumbai Juhu Beach
Kunal Shanker, General Manager at Novotel Mumbai Juhu Beach since November 2024, brings over 25 years of versatile hospitality experience. His leadership spans across key roles in operations and sales across India and Nepal. Known for his strategic thinking and financial acumen, he’s also a passionate mentor, shaping future hospitality leaders.
Lubaina Sheerazi, CEO & Co-Founder, BRANDit
Lubaina Sheerazi is the CEO and Co-founder of BRANDit, a leading destination marketing agency known for impactful global campaigns. With a background in fashion and tourism, she brings a unique approach to brand storytelling, blending strategy with cultural insight. Under her leadership, BRANDit has led campaigns for destinations like Oman, Seychelles, and Israel. She is also a WOW Awards jury member, recognized for her expertise in experiential strategy and cross-market branding.
Marie Berengere Chapoton, General Manager, Raffles Al Areen Palace Bahrain
Marie-Berengere Chapoton, General Manager at Raffles Al Areen Palace Bahrain, brings 24 years of global hospitality expertise across five continents. With leadership roles at Sofitel and Fairmont, she combines rich industry experience with academic excellence from Glion and Cornell-Essec. Fluent in multiple languages, she is known for curating exceptional guest experiences and redefining luxury hospitality in the region.
Nadine Farrag, General Manager, Weddings Online
Nadine is the CEO of Farahy, Egypt’s first tech-enabled wedding marketplace, streamlining planning for couples and vendors alike. She also founded The Wizard to support small businesses with digital marketing. In 2024, she became GM of weddingsonline in the UAE, Mauritius, and India. With 10+ years in marketing and multiple degrees, Nadine is a leading force in the global wedding industry.
Sheetal Munshaw, Director, About France
Sheetal Munshaw is the Director of Atout France – India, with over 24 years of experience across journalism, entrepreneurship, and tourism. She has played a key role in positioning France as a leading destination in India, doubling Indian tourist arrivals in just five years. Known for her strategic marketing, international relations, and leadership, she has received several industry recognitions, including listings in LuxeBook’s and Black Book’s most powerful women in luxury. Sheetal also serves on multiple advisory boards and chambers, and is a guest lecturer with a strong passion for French culture, travel, and luxury.
Socorro Morake, Senior Manager – MICE Destination Tourism Development, Ras Al Khaimah Tourism Development Authority
As Senior Manager – MICE Destination Development at RAK Tourism, I drive strategies to position Ras Al Khaimah as a leading hub for business events. With 10+ years in global sales and hospitality, I specialize in destination marketing, stakeholder collaboration, and strategic execution to deliver impactful results and showcase the emirate’s unique value.
Stefan Fuchs, General Manager, Intercontinental Ras Al Khaimah Resort & Spa
A seasoned hotel leader with over 25 years of management experience in premier hospitality brands such as Jumeirah, InterContinental, and Ritz-Carlton. Recognized for consistently delivering strong top- and bottom-line results in luxury destinations. Expert in hotel pre-openings, large-scale CAPEX projects, and strategic operations.
Vidyun Singh, Creative Head Programmes, India Habitat Centre
Vidyun Singh, a pioneering fashion choreographer, has played a key role in shaping India’s fashion and design landscape since its early days. She has set benchmarks in presenting Indian design globally, served on several design juries, and advised bodies like the National Design Policy panel and the Handloom Board. With a deep commitment to arts and culture, she has led programming at Habitat World, India Habitat Centre since 1997 and is currently its Creative Head. She also co-founded Future Collective LLP in 2019 to promote design and conscious culture for a sustainable future.
Vivek Braganza, Director of Operations Sales & Marketing, Sofitel Bahrain Zallaq Thalassa Sea and Spa
Vivek Braganza is the Director of Operations – Sales & Marketing at Sofitel Bahrain Zallaq Thalassa Sea & Spa, bringing over two decades of hospitality expertise. His illustrious career spans leading roles with the Shangri-La Group and Taj Hotels, where he consistently drove sales growth and elevated guest experiences through strategic leadership and operational excellence.
