Known for bringing to life unique experiences, EG! , a brand of Experiential Art & Marketing Communications, creates a pirate themed Adventure Island at Lodha’s Xperia Mall in Palava City.
The exhibit consists of a 20x25ft pirate ship, which is now firmly docked in the central atrium of the mall. The colourful pirate ship has taken the fancy of children and grown-ups alike with many loving to climb up on the dock and pretend to play as pirates.
Apart from the ship, there are multiple games that the customers at the mall can play including ‘Cannonball Toss’, ‘Pirate Ship Building’ puzzle & a ‘Bottle Toss’ game. And since this themed event’s main patrons are children there are several workshops for the kids. These include creation of innovative craft items like ‘Paper Cup Pirate Spyglass’, ‘Customized Pirate Hooks’, ‘DIY Pirate Paper Hat’, ‘Egg Carton Pirate Ship’ & ‘Pirate Ships in a Bottle’.
Vjay Dewan, Chief Creative Guardian, EG! said, “We are very excited to be associated with the Lodha Xperia Mall. Just like in the past, we have tried to up our game to create yet another unique experiential summer event for the patrons of the mall. The happiness shining forth on the faces of the young customers is a true reward for anyone who is in the creative space. And, the fact tha it is getting discussed so much on social media is an added bonus.”
Brijesh Pandey, VP-Retail, Xperia Mall said, “It is our ongoing commitment to create novel and exciting experiences for our shoppers, and we are confident they will thoroughly enjoy the Adventure Island event. We appreciate that EG! comprehended our objectives and developed this unique concept.”
