Metastar Media, a Web3 music tech startup leveraging blockchain and token-based economics, has launched Artisteverse with a mission to prioritize artists and their communities.
Artisteverse, aims to rebalance the music industry by integrating cutting-edge immersive technologies and Web3 innovations. It serves as a ‘Direct to Fan’ platform, enabling artists to better engage and monetize their core fan base by amalgamating audio streaming, e-commerce, fan interaction, and the metaverse.
For fans, Artisteverse offers an all-encompassing virtual playground featuring exclusive music, videos, merchandise, VIP concert passes, NFTs, artist chats, masterclasses, and immersive metaverse experiences.
Early adopters of this concept include Bickram Ghosh and Manasi Scott, who launched their custom virtual spaces last year. The latest addition is sitar maestro Purbayan Chatterjee, whose platform Classicool.in, launched on April 12, offers an immersive and interactive 3D metaverse experience.
Shatadru Sarkar, co-founder of Metastar Media, highlights the global shift in the music industry towards direct engagement with niche fan communities. He emphasizes the importance for artists like Purbayan to reach the right audience and explore alternative revenue streams beyond traditional music platforms.
Purbayan Chatterjee, known for his innovative blend of traditional Indian classical music with contemporary influences, expresses his enthusiasm for Artisteverse. He sees it as a platform to manifest his musical and artistic fantasies and promises exclusive perks and experiences for his fans.
Classicool.in reflects Purbayan’s persona and serves as an innovative space for his followers and classical music enthusiasts to connect. The platform also integrates Purbayan’s music academy, PAAMF, offering online modules and live classes for aspiring sitar players worldwide.
Classicool.in offers an immersive experience for fans while supporting Purbayan’s brand and music academy. With Artisteverse, Metastar Media aims to redefine the music industry landscape and empower artists to thrive in the digital age.
