‘An Evening with Nissan Kicks’, a treat for Nissan Kicks owners dwelling in Delhi and NCR by the Nissan Team was organized on May 25th, 2019 at Hard Rock Café, Saket, Delhi. The event which saw about more than 350 Nissan Kicks owning families was conceptualized and executed by Senses Creations.
Nissan Kicks owners had a smart gala time as Nissan Kicks was promoted as a smart car. Thus working on the brief Senses Creations decided on the smart venue with upmarket smart performances for the gala evening. From taking photos, incorporating them with Nissan’s social media site to participating with a candid chat session between the host Honey Gill owners of Nissan Kicks showed their love for Nissan Kicks.
A mini cricket pitch was arranged at the venue to emphasize on the fact that Nissan Kicks is the official car for ICC World Cup 2019 and also to cultivate a sense of pride amongst the owners. The main highlight of the evening was the entertainment session that the audience enjoyed while having dinner, by the band called ‘Swar Veda’.
A well- spend evening also delivers return gifts and Nissan Kicks owners were handed over goody bags along with their photo taken throughout the evening post-event to emphasize on brand recall. The Senses Creations t eam was praised for the attentiveness and diligence for having executed an event and further to these similar sets of events in the pipeline for other parts of Nissan’s North India operations.
